Pest control marketing is a tricky industry because it’s a seasonal business. Finding a way to build customer loyalty and stay on top of your customer’s minds is not easy and in order to maintain brand recollection, you must constantly invest time and effort in engaging with your audience so you become the first choice when they need your services.
One of the major roadblocks among business owners is the steep competition. With more than 27,000 pest control companies in the country, it can be difficult to stay visible without the right marketing strategies. In order to make your pest control company stand out in a noisy marketplace, you need to have a cohesive digital marketing strategy in place in addition to knowing how to make the best use of your advertising budget.
Running a seasonal business means you always have to deal with fluctuating cash flows and hiring schedules. People don’t require pest control services regularly and they don’t feel the need to remember your business the next time they need the services. They simply perform a random search on the internet and pick a place that comes up first.
Due to a lack of knowledge, most pest control companies fail to stay updated with new marketing techniques and tend up relying on marketing techniques that are out of date and not distributing their marketing budget effectively to the right channels.
Even with lots of good information about how to set a budget and which strategies to use most pest control companies don’t have the right person who can handle their marketing budgets effectively. This leads to losing out on top dollars spent on marketing efforts that do not yield the right results
Attract, acquire, and engage your target audience through actionable insights that will improve communication, close any gaps, improve your online presence, and drive more calls to your business.
Conduct digital competitive analysis
Create effective PPC campaigns
Monitor and optimize ad performance and budget
We will help you grow your brand authority online and get more qualified website traffic, phone calls, leads, and sales with search engine optimization (SEO). We will ensure your company stays visible online with SEO solutions that will put your website on top of the search results.
Website design and development
Conduct SEO audits and search engine optimization
Create and execute effective content marketing strategies
Mobistreak will help you promote your business with social media marketing campaigns. We will plan and create hyper-targeted ad campaigns on Facebook, LinkedIn, and all other social media platforms.
Conduct social media audits
Create engaging content for social media
Create monitor and optimize social media ad campaigns